05
2007
Market Intelligence - Web Statistics Tracking & Analysis
 
05 February 2007 | 03:55am by James

goverviewsmall.jpgI was reading about Sun Tze Art of War and learn about the importance of military intelligence in the traditional battlefield. In today’s competitive business landscape, market intelligence is indispensable. We need to develop a keen understanding of our customers taste and preferences to develop products more suited for the market.

In the virtual world, market intelligence is measured through web statistics tracking & analysis.

199Web provides integration to a comprehensive tracking and analysis tool which will provide you with the necessary market intelligence to drive your business to the next level.

DASHBOARD OVERVIEW

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Powerful overview of the dashboard to provide information on:

  • Daily Page Views
  • New Visitors or Returning Visitors
  • Geographical Distribution of Visitors
  • Visitor Sources

ANALYSIS OF IMPORTANT PAGES

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Summary of statistics to show the top entry and exit pages. Also tracks the pages whose contents are most often viewed. More importantly, it also does a % tracking of the increase/decrease in the number of visitors.

SITE OVERLAY

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Site overlay shows the hottest links available in each and every page of your website! This will give you a bird’s eye view on the click pattern of your customers!

 
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